LinkedIn™ Trainings & Consulting for Marketing, Sales & C-Levels

8 years of expertise | Digital B2B Communication, Social Selling, Personal Branding & Content Strategy.

Training that delivers measureable results!

Online marketing & digital sales ares key parts of any modern business. Success requires more than tools and platforms—it takes skilled employees. Here’s why my training stands out:
Proven Expertise: I’ve spent 8 years creating effective LinkedIn™ strategies. My training focuses on what works, not theory.
Custom Programs: Your business is unique. I design my training to match your goals, industry, and team needs.
Real Results: Our clients see measurable gains, like  reduced lead costs, increased visibility and higher revenue.
Up-to-Date Insights: I cover the latest tools and strategies, from AI analytics to conversion optimization.
Greater Efficiency: Streamline marketing processes to get more from your campaigns.
Future-Proof Skills: Prepare your team for tomorrow’s tools and technologies.
Together, we’ll build a stronger team and a better business.
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High-quality training pays off!

218% more revenue per employee: Companies with comprehensive training programs outperform their peers.

$30 productivity return per $1 invested: Good training is a smart investment, not a cost.

50% lower turnover: Confident, skilled employees stay longer and perform better.

10x higher engagement: Training energizes teams and drives better results.

My Trainings

My online trainings are based on years of experience with professional marketing- and sales teams. My workshops and coachings cover all aspects of digital b2b communication on LinkedIn™.

Training Topics include:
  • LinkedIn™ 3×3 Basic Series: Profile – Network – Content.
  • LinkedIn™ Inspiration Sessions.
  • Sales Navigator Series: Identify – Connect – Convert
  • 1:1 Strategic Branding Consulting | C-Level Coaching
  • Company Page Optimization.
  • Corporate Influencer Trainings.
  • LinkedIn™ Advertising Training.
  • FAQ Sessions.

Please Check this page for details.

Facts about LinkedIn™ in 2025

A vital touchpoint for the B2B world

Since 2023, LinkedIn™ has grown into a global powerhouse with 1.2 billion registered accounts. In Europe alone, 220 million users are actively leveraging the platform, with 28 million based in the DACH region. LinkedIn™ aims to mirror the analog business world in a digital ecosystem.

This dynamic Business Graph connects employees, companies, educational institutions, and their networks. But LinkedIn™ is far more than a tool for managing resumes—it’s a multifaceted platform offering vast opportunities for businesses and professionals alike:

  1. Social Recruiting: The largest global “dating platform” for recruiters and job seekers, facilitating unmatched talent acquisition.
  2. Content Marketing Platform: Advanced publishing options and a smart algorithm ensure that thought leaders and experts can effectively reach their target audiences.
  3. Business Directory: Beyond finding candidates, LinkedIn™ is increasingly used to locate service providers and suppliers. By understanding the relevance criteria, you can ensure visibility to potential customers.
  4. Advertising Platform: B2B campaigns on LinkedIn™ generate high-quality leads, integrating seamlessly into your broader media buying strategy.
  5. Social Selling Network: LinkedIn™’s messaging features, groups, and company pages combine the power of networking with efficient one-on-one communication tools.
  6. Business Magazine: Forget breakfast photos—LinkedIn™ delivers real-time business intelligence and industry insights to keep you ahead of the curve.
Is your company optimally represented on LinkedIn™? Have you considered what roles and tasks the platform can take within your online strategy?

I specialize in empowering your business to excel on LinkedIn™. From training employees to managing a professional company presence, to optimizing profiles for maximum impact, I provide tailored strategies for efficient platform use.

Discover how LinkedIn™ can become a powerful tool for acquisition, branding, and growth.

Included with all my Trainings

I provide a custom full-service package to help your employees and company start using LinkedIn™ strategically.

  • Individual Workshop Concept

    In a pre-workshop meeting, we discuss your current LinkedIn™ usage and company goals. Together, we create a workshop briefing tailored to your needs.

  • Industry and Competitor Research

    Before the workshop, I research LinkedIn™ best practices in your industry and adapt the program to your specific needs.

  • Comprehensive Tutorials (digital slides)

    Participants receive all all slides including a step-by-step profile optimization guide. Optionally the meeting recording is included.

  • Review Session / Debriefing

    Two to four weeks after the workshop, we can add a complimentary follow-up session to address any open questions.

LinkedIn™ 3×3 Basics: Profile x Network x Content

Personal Branding, Social Selling and Content Strategy – a hands-on experience.

Target Audience:

  • Sales / Marketing Department
  • Management
  • Corporate Influencers / Advocates
  • Curious Parties / Future LinkedIn™ pros

Focus Topics:

  • Basics: How LinkedIn™ works
  • Personal Branding: Profile optimization, visibility, and privacy
  • Social Selling: Best practices for building your network
  • Content Strategy: Publishing with personal profiles and company pages
  • …additional content as needed and according to the briefing

Recommended Number of Participants:

4 to 20

Training languages:

English, German

Format:

Online Meeting
(Zoom, Teams or similar)

Duration:

  • Briefing: 30mins
  • Trainings: 3 x90mins
  • Optional FAQ session: 60mins

Pricing:

Starting from €3.200,00
(including FAQ session, slides & recordings)

Sales Navigator 3×3: Identify x Connect x Convert

Our proven 5-step process turns Sales Navigator into a powerhouse.

  • Sales Professionals
  • Sales Trainers
  • Sales Navigator Users
  1. Basics: Onboading, Features, Lead Lists, Saved Searches, Buyer Personas, Social Selling Theory.
  2. Identify: Master search, Boolean Algebra & AI Account Maps
  3. Build Trust & Convert: Strategic Interaction, Connection Strategies & Follow-Ups.
4 to 20
English, German
Online Meetings
(Zoom, Teams or similar)
  • Briefing: 30mins
  • Trainings: 3x60mins
  • Optional FAQ session: 60mins
Starting from €2.700,00
(including FAQ session, slides & recordings)

LinkedIn™ Advertising Training

Understand how to set up, monitor and optimize paid campaigns via LinkedIn™’s ad manager.

Target Audience:

  • Marketing Department
  • Social Media Managers
  • Ad Manager Admins

Focus Topics:

  • Ad Manager Overview Features, Structure, Best Practices.
  • Targeting: Audiences, Targeting options, list uploads, Retargeting.
  • Ad Creatives: Optimizing LinkedIn™ ads, pros and cons of different formats, lead generation forms..

Recommended Number of Participants:

1 to 10

Training languages:

English, German

Format:

Online Meeting
(Zoom, Teams or similar)

Duration:

  • Briefing: 30mins
  • Training: 1x120mins
  • Optional FAQ session: 30mins

Pricing:

Starting from €1.800,00
(including FAQ session & recording)

Company Page Optimization

Dive deep into all features & statistics. Reshape your content builders, promote corporate advocacy.

Target Audience:

  • Marketing Department
  • Social Media Managers
  • Page Admins

Focus Topics:

  • Company Page Settings SEO, Monitoring, additional features.
  • Content Strategy: Content Pillars, Targeting, Posting Optimization.
  • Advocacy: Building Followers, using “My Company”, strategic interaction.
  • …additional content as needed and according to the briefing

Recommended Number of Participants:

1 to 10

Training languages:

English, German

Format:

Online Meeting
(Zoom, Teams or similar)

Duration:

  • Briefing: 30mins
  • Training: 1x120mins
  • Optional FAQ session 30mins

Pricing:

Starting from €1.800,00
(including FAQ session & recording)

1:1 Personal Branding / Strategy Session

Sharpen your brand and learn about the latest best practices, features and trends.

Target Audience:

  • Ambitious LinkedIn™ users

Focus Topics:

Strategic consulting / all Topics related to B2B marketing and sales.

Recommended Number of Participants:

1

Training languages:

English, German

Format:

Online Meeting
(Zoom, Teams or similar)

Duration:

  • Briefing: via Email
  • Coaching: 1x60mins

Pricing:

Starting from €390,00
(including recording)

10% OFF for packages of 10+ hours.

Polish Your Team’s Skills With My Online Trainings

The digital marketing industry is projected to surpass $24 billion by 2028, making it one of the fastest-growing and most essential fields in business today. But are your employees equipped to navigate this complex and ever-changing landscape? With proper training, your team can harness the power of online marketing to drive real, measurable results.

Why Online Marketing Training is a Game-Changer

Online marketing is more than just a set of tools—it’s a strategic necessity in today’s information-driven world. From crafting data-driven customer personas to implementing cutting-edge SEO strategies, online marketing training equips employees with the skills they need to thrive.

Consider these benefits:

  • Boost Sales: Employees trained in social media and email marketing can generate higher-quality leads and nurture customer relationships to drive revenue.
  • Improve Engagement: Build deeper connections with customers through interactive social media campaigns, vibrant online communities, and compelling content creation.
  • Enhance Brand Visibility: A well-trained team can increase your brand’s presence across digital platforms, optimizing for search engines and driving organic traffic.
  • Stay Competitive: Master the latest trends like marketing automation, influencer strategies, and analytics to outpace competitors and future-proof your business.

The Digital Skills Gap: An Opportunity to Lead

Studies from Boston Consulting Group and Google highlight a significant digital skills gap in today’s workforce. Many employees lack the expertise needed to fully leverage digital marketing tools and strategies. Bridging this gap through targeted training not only empowers your team but positions your company as a leader in your industry.

What Industry Experts Are Saying

“Ignoring online marketing is like opening a business but not telling anyone.” – KB Marketing Agency

“The best marketing doesn’t feel like marketing.” – Tom Fishburne, Founder & CEO, Marketoonist

“Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” – Beth Comstock, former CMO and Vice Chair, GE

Proven Business Benefits

Investing in employee training has a direct and profound impact on business success:

  • Higher Revenue: Companies with comprehensive training programs experience 218% higher revenue per employee and 24% higher profit margins.
  • Lower Turnover: Businesses that invest in employee training see a 50% reduction in turnover, improving morale and long-term productivity.
  • Increased Engagement: Regular training increases employee engagement by tenfold, creating a more dynamic and motivated team.
  • High ROI: Every dollar spent on training yields a $30 return in productivity, ensuring long-term cost-effectiveness.

Empower Your Team to Succeed

Our comprehensive training programs focus on practical, results-oriented learning. Here’s what we offer:

  • SEO Mastery: Equip employees with the tools to optimize website content, improve rankings, and drive organic traffic.
  • Social Media Expertise: Learn to design and execute campaigns that engage audiences and convert leads.
  • Content Creation Skills: Build storytelling capabilities to craft engaging blogs, videos, and posts that resonate with your target market.
  • Conversion Rate Optimization: Teach your team to analyze user behavior and improve landing pages to boost ROI.

More Insights from Industry Leaders

“Instead of one-way interruption, web marketing is about delivering useful content at just the right moment that a buyer needs it.” – David Meerman Scott

“Take a risk and keep testing, because what works today won’t work tomorrow, but what worked yesterday may work again.” – Amrita Sahasrabudhe

Why Choose Me?

I specialize in turning digital B2B marketing challenges into opportunities for growth. My tailored online training programs ensure:

  • Your team gains actionable skills to drive real-world results.
  • Training is customized to your company’s needs and goals.
  • Employees are prepared to tackle the latest digital marketing trends with confidence.

Ready to Elevate Your Business?

Invest in the future of your business by empowering your team with cutting-edge online marketing skills. Contact us today to learn how our training programs can drive growth, engagement, and success for your organization.

From likes to leads — Learn the skills to create engagement and turn it into impact.

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