Follower
Follower
Short Explanation: A follower on LinkedIn™ is a user who has chosen to see your posts and updates in their newsfeed without being a direct connection.
In-Depth Explanation
A follower on LinkedIn™ is someone who has chosen to follow your profile or company page, allowing them to see your posts and updates in their newsfeed. Followers do not need to be direct connections, meaning they can follow your content without sending a connection request. This feature allows users to expand their reach and influence by sharing valuable content that attracts a broader audience. Followers can engage with your posts by liking, commenting, and sharing, helping to increase your visibility and credibility on the platform.
How it Works:
- Follow Profile: Users can follow a LinkedIn™ profile or company page by clicking the “Follow” button.
- Receive Updates: Followers receive updates from the followed profile in their newsfeed, keeping them informed about new posts and activities.
- Engage with Content: Followers can engage with posts by liking, commenting, and sharing, increasing the reach of the content.
- Build Relationships: Over time, followers may become more engaged and eventually convert into connections or clients.
Real-Life Example
A LinkedIn™ user follows a thought leader in the marketing industry. They regularly see the thought leader’s posts in their newsfeed, gaining valuable insights and tips.
Over time, the user engages with the content by commenting and sharing, building a relationship with the thought leader. This engagement eventually leads to a direct connection and potential collaboration opportunities.