LinkedIn Lounge Podcast #119

Unlocking LinkedIn’s Secrets: A Deep Dive with Tomas Herzberger

While I proudly identify as more of a traditionalist, cherishing the radio’s familiar crackle, my ears perk up for one digital exception – the LinkedIn Lounge podcast. Its latest episode, however, carries a unique significance for me, one that transcends my usual listening habits. Episode #119 isn’t just another entry in their series; it’s a personal milestone, marking my transition from an avid listener to a featured guest.

LinkedIn algorithm explained

Having the opportunity to be interviewed by my colleague, Tomas Herzberger, was not just an honor but a revelation. Tomas, a figure who’s swiftly become synonymous with insightful, engaging content, now labels me as a podcast regular. But what did we discuss that warrants such excitement?

The Inner Workings of LinkedIn

  • The LinkedIn Algorithm: We dissect the machinery behind what content gets seen and why, demystifying the process for both newbies and seasoned users alike.
  • Sales Navigator’s Role: This tool is pivotal in sculpting our business strategies, but how exactly? We explore its capabilities and impact on reaching our objectives.
  • Video Content on LinkedIn: With the platform’s evolving stance on video content, we delve into what this means for your content strategy.
  • Timing is Everything: Discover the optimal times for posting on LinkedIn to maximize your visibility and engagement.

This extensive discussion, reminiscent of a Yellowstone double-feature at 79 minutes, promises more than just surface-level insights. It’s an exploration in German, ensuring our local audience receives the message loud and clear, without the need for subtitles.

And for those wondering, this episode is just the prologue. On April 26th, we invite you to join us for “B2B Like-A-Boss Classic,” an event set to redefine your LinkedIn strategy. Elevate your approach, learn from the best, and connect with like-minded professionals.

So, as we eagerly anticipate what’s to come, I pose a question to our readers: What’s your favorite podcast? Is it one that offers a blend of entertainment and education, or perhaps a niche podcast that speaks directly to your interests? Share your picks in the comments below!


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